Messenger
That Close
Closeness isn’t where we are, it’s how we feel. And in a world full of things that keep us apart, Messenger can make us feel together, even when we can’t be together.
It’s not every day that you get to create the first ever brand campaign for the third-most downloaded app in the world. So instead of telling people what closeness is, we decided to show them what it feels like.
Closeness isn’t where we are, it’s how we feel. And in a world full of things that keep us apart, Messenger can make us feel together, even when we can’t be together.
It’s not every day that you get to create the first ever brand campaign for the third-most downloaded app in the world. So instead of telling people what closeness is, we decided to show them what it feels like.
Awards:
︎︎ The Shorty Awards (Use of Facebook)
︎︎ The Shorty Awards (Multi-plaform campaign)
Press:
︎ Adweek
︎︎ The Shorty Awards (Use of Facebook)
︎︎ The Shorty Awards (Multi-plaform campaign)
Press:
︎ Adweek
Agency:
Creative X @ Meta
Director:
Daniel Askill
Team:
Dan Alvarez, Sharon Kaye, Tom Francesconi, Mustafa Ulker, Andy Hekimian, Josh George
Creative X @ Meta
Director:
Daniel Askill
Team:
Dan Alvarez, Sharon Kaye, Tom Francesconi, Mustafa Ulker, Andy Hekimian, Josh George